Privacy Policy

Effective Date: March 1, 2026  |  Last Updated: March 11, 2026

1. Introduction

This Privacy Policy describes how Nikosoft LLC (“Company,” “we,” “us,” or “our”) collects, uses, stores, and protects information in connection with OptiBear, our proprietary internal advertising operations platform (the “Platform”). OptiBear is an internal tool used exclusively by authorized Nikosoft LLC employees and is not available to the general public or third parties.

By using OptiBear, authorized users acknowledge and agree to the practices described in this Privacy Policy.

2. Scope of This Policy

This Privacy Policy applies to all data collected, processed, and stored by the OptiBear platform, including data retrieved through the Google Ads API and the Google Ads Keyword Planner API. This policy covers:

• Data collected from Google Ads API services
• Data generated through the use of the OptiBear platform
• Information about authorized internal users of the platform

3. What Google Ads Data We Collect

OptiBear accesses the following categories of data through the Google Ads API:

• Campaign Performance Data: Impressions, clicks, conversions, click-through rates, cost-per-click, cost-per-acquisition, and other campaign-level metrics.
• Keyword Data: Keyword performance metrics, search volume estimates, keyword suggestions, competition data, and bid estimates obtained via the Keyword Planner API.
• Ad Group and Ad Data: Ad group structures, ad copy performance, and quality scores.
• Budget and Billing Data: Campaign budget allocations, daily spend data, and budget utilization rates.
• Account Structure Data: Campaign hierarchies, account-level settings, and organizational structures within our Google Ads accounts.

We do not collect personal data of end users who view or interact with advertisements. The data we access pertains solely to advertising campaign performance and configuration within our own Google Ads accounts.

4. How We Use Google Ads Data

All data collected through the Google Ads API is used exclusively for the following internal purposes:

• Campaign Analysis: Reviewing and analyzing campaign performance to identify optimization opportunities.
• Keyword Research: Using Keyword Planner API data to discover relevant keywords, estimate search volumes, and plan keyword strategies for our advertising campaigns.
• Performance Reporting: Generating internal reports for our team to track advertising effectiveness and ROI.
• Budget Optimization: Analyzing spend patterns to allocate advertising budgets more effectively.
• Strategic Planning: Informing internal advertising strategy decisions based on historical performance data.

5. Data Sharing and Disclosure

We do not sell, rent, lease, or share Google Ads data with any third parties. All data retrieved through the Google Ads API is used exclusively by authorized Nikosoft LLC employees within the OptiBear platform.

We may disclose data only under the following limited circumstances:

• Legal Requirements: If required by law, regulation, legal process, or governmental request.
• Protection of Rights: To protect the rights, property, or safety of Nikosoft LLC, our employees, or others as required by law.

6. Data Storage and Security

We implement appropriate technical and organizational measures to protect Google Ads data, including:

• Encryption in Transit: All data transmitted between OptiBear and Google Ads API services uses TLS (Transport Layer Security) encryption.
• Encryption at Rest: Stored data is encrypted using industry-standard encryption algorithms.
• Access Controls: Access to the OptiBear platform and its data is restricted to authorized Nikosoft LLC employees only. Authentication is enforced via secure login credentials.
• Audit Logging: Access to data within the platform is logged for security monitoring purposes.
• Regular Security Reviews: We conduct periodic reviews of our security practices and update them as needed.

7. Data Retention

We retain Google Ads data in accordance with the following practices:

• Campaign performance data is retained for up to 24 months to allow for year-over-year analysis.
• Keyword research data from the Keyword Planner API is retained for up to 12 months.
• Data that is no longer needed for active analysis is securely deleted or anonymized.
• Users may request deletion of specific data sets by contacting our team.

Upon termination of our use of the Google Ads API, all API-sourced data will be securely deleted within 30 days unless retention is required by applicable law.

8. Google API Services User Data Policy Compliance

Specifically, OptiBear complies with the following requirements:

8.1 Limited Use

OptiBear’s use of data obtained through Google APIs is limited to providing and improving the internal advertising operations functionality of the platform. Specifically:

• We do not use Google Ads API data for purposes unrelated to the core functionality of OptiBear.
• We do not use Google Ads API data to serve advertising or for advertising-related profiling of individuals.
• We do not sell Google Ads API data to third parties.
• We do not use Google Ads API data for creditworthiness determinations or lending purposes.

8.2 Secure Data Handling

We implement and maintain reasonable security measures to protect data obtained from Google APIs against unauthorized or unlawful access, destruction, loss, alteration, or disclosure, as described in Section 6 of this policy.

8.3 Transparent Data Practices

This Privacy Policy accurately represents how we collect, use, and share data from Google APIs. We do not mislead users about our data practices. We will update this policy promptly if our practices change.

8.4 User Control

Authorized users of OptiBear can request access to their data or request deletion of data associated with their use of the platform by contacting us at the address provided below.

9. Cookies and Tracking

OptiBear may use essential cookies for session management and authentication purposes only. We do not use third-party tracking cookies or analytics services that collect personal information about users of the platform.

10. Children’s Privacy

OptiBear is an internal business tool and is not directed at or intended for use by individuals under the age of 18. We do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will update the “Last Updated” date at the top of this policy. We encourage authorized users to review this policy periodically.

12. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Nikosoft LLC
30 N Gould St, Ste R
Sheridan, WY 82801
United States

Email: privacy@peric.ai
General Inquiries: contact@peric.ai